Creative Request – Inside Wildman

Project/Campaign Name*

Division*

Project Description/Context

Contact Details

Project Coordinator*

First Last

Within the division, who is responsible for ensuring this project happens?

Project Coordinator Email*

Who else should be kept aware of this project's progress?

Please list names and emails of anyone that should be copied on project correspondence.

ROI & Success Analysis

Will there be a measurable, positive ROI for this project?

Yes
No
I'm not sure

Requests without a direct ROI correlation will be lower on the priority list.

How will ROI be tracked?

Please include what tools, software, and processes will be utilized.
Ex: Salesforce Lead Source and/or Campaign reporting, Pardot, Tableau, spreadsheet

Forecasted ROI

Formula: Campaign/project generated revenue minus (hard) project costs

Please explain why ROI will not be tracked.

What metrics will be used to measure success?

Please choose at least one.

Revenue goal?

Quantity sold goal?

Leads goal?

Phone calls goal?

Form completions goal?

Clicks goal?

Pageviews goal?

Online impressions goal?

Offline impressions goal?

Email open rate goal?

15-20% is normal

Please explain how project or campaign success will be measured?

Project Details & Resources

What creative do you need?*

Print
Email
Website Landing Page
Website Form
Video
Promotional Product
Other

Print Quantity*

How many do you need?

Quantity*

How many do you need?

From whom should the email be sent?*

First Last

This should be a real person.

Email Sender's Email Address*

Where will this video be used?

TV/Cable/Broadcast
Website
Youtube/Social Media
Presentation
Blog
Other

Requested Video Production Quality

Amateur
Semi-Professional
Professional

What level of production do you anticipate this video will require?

Project Details*

This is information about the project, internal notes, and explanations. Please explain the context of the piece. Why do you need it; what is it for; what is the goal? Include website logins for creative resources. If listing web-based resources, please include specific URLs for the images you want to use.

Creative Copy*

These are the actual words that you want in the creative, information that will be in the final piece. It's okay if it's only draft quality, but we need something from which to work. Also include any pricing and other technical data that should be shown.

What form fields do you need?*

What information do you want to capture?

On what web page (URL) should the form exist?

What email address should receive form submissions notifications?*

Resource Upload

Drop files here or

Max. file size: 128 MB.

Please upload all creative resources including logos, graphics, images, PDFs, videos, spreadsheets, etc. (max upload = 128MB)

Project Budget

Important Dates

Please be mindful that this project will be put in a queue of all the creative projects scheduled throughout Wildman. This queue is managed on a first come, first serve basis. Your project will not get added to the creative projects schedule until all resources are gathered and submitted, so please be sure to complete the form completely. Project completion depends on the current Wildman creative project workload.

Requested Project Deadline*

When do you need this by?

Email Send Date*

Tuesdays and Thursdays are the best days to send emails.

Schedule Form

If you'd like to disable the form on a certain day (ex: event date), please indicate that here.

Landing Page Launch Date*

When would you like this page to go live?

Before submitting your request, please review the form for accuracy and completion. Please know that incomplete requests may be denied. If you're still gathering information, please use the "Save and Continue Later" link instead. Your form will be saved and accessible for 30 days.

Phone

This field is for validation purposes and should be left unchanged.